Noto Armenian was part of the ‘Noto’ font project developed with and for Google. I worked on this project as Armenian consultant and freelance type designer for Monotype US.
Noto Armenian is a Sans and Serif typeface in Regular and Bold weights, designed for screen.
I followed a traditional approach to design a natural looking, authentic and contemporary Armenian typeface. Therefore my approach to Noto Armenian was calligraphic and its proportions and shapes are close to Armenian tradition.
Noto Armenian is a typeface tha stands on its own design merit and gives to readers a contemporary, but authentic texture in which they can recognize their own identity. A typeface that can be used proudly, because it is not a reminiscence of an adaptation of any existing Latin typeface, but an independent font that works well alongside Latin.